ClickFunnels VS. Leadpages: Detailed Comparison

Before we move on with our detailed comparison of ClickFunnels vs. Leadpages, you need to know why you need an attractive landing page in the first place. It is basically to obtain valuable user information while trading off discounts or offers. Later on, you can foster leads through this information.

In general terms, it is a give-and-take procedure. Here, you provide something to your users while convincing them to share a piece of their information with you. According to Wishpond’s survey, the average conversion rate of a B2B landing page is about 13.28 percent, and for B2C landing pages, it is around 9.87 percent.

The key to getting more landing page conversion is through keep testing several versions. This means you need to design as many landing pages until you reach the desired result that you are looking for. Undoubtedly, creating a landing page from scratch is a bit time-consuming as well as exhausting. Here, the irresistible landing page building tools come in handy for people.

If there was just a single application, it must be really easy to make a decision. However, there are so many options available when it comes to landing page tools. Undoubtedly, all these applications are good in some ways. To create a landing page, you can go with Instapage, Unbounce, ClickFunnels, or Leadpages. So, let’s have a look at ClickFunnels vs. Leadpages!

Besides, here are the full and latest Printly Review as well as Convertri Review for you.

ClickFunnels vs. Leadpages

The first thing you need to know before starting out is that both of these applications are great in their own ways. To be really honest, each of these tools serves a particular purpose. Despite saying this, these tools overlap in various ways. In order to get a clear view, we need to discuss what each tool does. Let’s start off with Leadpages.

PS: click here for the comprehensive Redmine Vs. Jira comparison.

Part 1. Leadpages

This landing page tool works on the drag-and-drop interface. Leadpages has set its priorities really well. The tool integrates with Email Service Providers (ESPs) to confine leads for nurturing further leads. Leadpages is really simple to use while taking no time so as to load and build up vastly converting landing pages.

In addition to this, you require no coding knowledge. So, what can be best than this! Leadpages deliver the best in whatever it does.

Unique features of Leadpages

This powerful tool enables users to generate leads on the network through text messages, social media platforms, and emails. Let’s have a look at various attractive features of Leadpages.

  • Its drag-and-drop interface helps you to create landing pages by just dropping essentials like images, texts, widgets, buttons, and what not!
  • Leadpages offer a lot of mobile-friendly templates. Choose any favorite template to create awesome effects on phones just like desktops.
  • It offers an option for A/B test to create landing pages and opt-in forms.
  • The software provides integration with different software so as to increase the scope of your landing page. With this tool, you can enhance leads and send them directly to the email list, CRM, Webinar platform, or all at once.
  • Leadpages lets you overview the performance of your landing page through the robust analytics offers.
  • It supports one-click signup links and opt-in SMS codes through automated SMS dialogue.
  • The tool allows you to publish a landing page to existing sites and domains.
  • Using the HTML, you can create your own templates.
  • Leadpages works with well-admired ESPs such as AWeber, MailChimp, Infusionsoft, and more.

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What’s the role of Leadpages in businesses?

Leadpages does a lot of things for you. It allows you to confine leads. However, it does not work like regular email marketing software that sends normal emails on your lists. With Leadpages, you can take advantage of lots of templates, which increases the conversion rate and email lists in no time.
Now, you know what exactly Leadpages does. One can use this tool for the following functions.

1. Opt-in boxes

Leadpages delivers a smart pop-up for subscribing to the blog for visitors. With relevant content and smooth CTA, these boxes look really cool and professional. It is really difficult to design a landing page with higher conversion rates.

Nevertheless, you have Leadpages for your rescue. Here, one can create opt-in form landing pages really quickly and fast.

2. Host a webinar

As you know, webinar software costs a lot. With Leadpages, you can implant a live webinar presentation due to several webinar templates. One can even include a chatbox for immediate communication and Q/A session. Here, you can even insert Google Hangouts!

3. Send upgrades

Leadpages allows you to send upgrades related to content automatically. For this, you just have to build a LeadBox to upload the freebie. The tool will send emails automatically to people once they opted-in.

4. Gather email subscribers

The tool allows you to gather email subscribers through text messages. For this, you need to send a word or phrase on a specific mobile number. Now, users need to text back with their email IDs.

Once done, they will be added to the subscribers’ list. In this way, you do not have to push people to URLs or websites but ask them to reply with their email IDs.

5. Viral “Thank you” pages

After subscription, you can treat your subscribers with a Thank You page including relevant information. One can even incorporate CTA tabs that allow users to share the page with their friends on social media platforms. It is a perfect way to add a personal touch.

Nowadays, popular brands effectively use Leadpages to enhance their email lists. One such name is PowToon. The tool empowers users to create presentations and animated videos through drag-and-drop software. Cisco, Starbucks, and other companies rely on PowToon for their content.

PowToon makes use of webinars instead of subscriptions and signups for customer engagement. It relies on Leadpages from content to branding with having a perfect focus.

Integration of Leadpages

Leadpages offers several integrations to make the job easier for you. This tool allows users to integrate data into segments like CRM, email marketing, analytics, or social media. One can segment the integrations of Leadpages as:


Leadpages offers integration with CRM, which helps in carrying out successful campaigns. The tool is compatible with Zoho. On the other hand, it integrates with Salesforce and Infusionsoft.


Nothing is possible without analytics. One cannot make strategies about the next move if not aware of the detailed insights regarding marketing efforts. The tool is compatible with all Javascript Analytics platforms and Google Tag Manager while integrates well with Google Analytics.


This impressive tool works great for people who are running online retail stores. It offers various options to suit your all needs. Shopify is compatible with this tool. You can enjoy eCommerce capabilities due to integration with Interspire and 1ShoppingCart.

Digital Advertising

The tool is compatible with Google Adwords and Facebook Ads. It helps users to drive more traffic by sending dedicated landing pages and targeted ads on these platforms.

Email Campaigns

Undoubtedly, email campaigns hold major significance. Leadpages integrates well with several email marketing software. Under this category, you have SendReach, iContact, MailChimp, and many others.


When it comes to payments, it supports online platforms. The tool is highly compatible with the most popular tools like Stripe and PayPal.

Marketing Automation

Leadpages allows users to integrate with Ontraport, Marketo, and Hubspot for a highly advanced B2B campaign.


As stated above, one can host webinars with this program. It supports integration with Webinar Jam/EverWebinar and GoToWebinar.


Leadpages is just right for you if you run a website on Joomla, Drupal, WordPress, Weebly, Wix, and Squarespace. For WordPress, you can integrate with WP Plugin. Plus, Leadpages is compatible with Wix.

Social Media

With Leadpages, you can integrate with Google Plus, Facebook, and Twitter. On the other hand, this professional tool is compatible with the professional site LinkedIn.

Pricing List of Leadpages

Leadpages offers various subscription plans. One cannot buy its advanced plan on yearly basis. Under monthly subscriptions, you have a standard plan for Soho and home businesses and a pro plan for professional marketers and small businesses. The former plan starts with $37 a month and the latter with $79 a month.

Both of these plans are also available for $25 a month and $49 a month, respectively, if you go for annual subscriptions. Annual subscriptions are meant for marketing agencies and teams. In addition to all, there is an advanced plan that starts at $199 a month.

If you opt for two-year subscriptions, the cost goes down for a month as follows:

  • Advanced Plan: $159
  • Pro Plan: $42
  • Standard Plan: $17

Now, you know everything related to Leadpages. After Leadpages, it is time to move further with “ClickFunnels vs. Leadpages”. Let’s have a look at what ClickFunnels has to offer!

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Part 2. ClickFunnels

ClickFunnels is another powerful landing page tool. This tool is quite intuitive and easy to handle. It has a lot to offer including inbuilt templates. The homepage of ClickFunnels is full of content, which lets you know where to go for what.

As its name points out, ClickFunnels is a lot more than just landing pages. With this interesting tool, you can build a sales funnel for your system. When it comes to designing landing pages, it works similarly to LeadPages. However, it comprises more features than that. Users can organize and create their entire sales funnel using the funnel templates of this tool. Hence, it shows that landing pages are not a single thing here. In fact, it stands as a part of your sales funnel.

Using ClickFunnels, you can build several funnels. For instance, one could be for the Thank You page and the other for webinar registration. Not just that, but there is even an option for the billing part. Undoubtedly, sales feel seamless with ClickFunnels. Here are completed ClickFunnels Reviews for you too.

Unique features of ClickFunnels

This amazing tool presents interesting figures on the homepage. You will get to know everything about this tool on the homepage as you keep scrolling down. It explains why you need a sales funnel in the first place and what all you need for that. Let’s start with some of its great features!

  • ClickFunnels builds funnels that convert quickly.
  • This tool features an intuitive website hosting.
  • It comes with an easy drag-and-drop web editor.
  • ClickFunnels offers professional templates and themes.
  • It supports A/B split testing.
  • The tool constitutes an email autoresponder program.
  • It comprises an easy WYSIWYG editor.
  • ClickFunnels supports conversion tracking.
  • This amazing tool offers lots of sales funnels.
  • With ClickFunnels, you can create opt-ins, which include Instant and Two-step.
  • ClickFunnels comprise of various membership sites.
  • Here, you get everything organized within a single dashboard.

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How to use ClickFunnels?

The tool provides users with a detailed guide on how to use ClickFunnels effectively. To assist users, there are various videos, images, or GIFs available at each and every step. In order to get things, go through the instructions as follows:

1: In the first place, you need to select a sales funnel. ClickFunnels offers six pre-designed funnels, which include product launch, bestseller book, real stuff, perfect webinar, networking marketing bridge, and fishbowl.

2: After that, just drag and drop the message. Customize it depending on your needs.

3: Manage sequences of the funnel such as texts or emails.

4: Lastly, you just have to launch the funnel.

The best thing about ClickFunnels is that on every launch of a funnel, you donate $1 for helping educate kids via World Teacher Aid in Kenya.

Integration of ClickFunnels

ClickFunnels offers integration with various recognizable names such as Drip, AWeber, Sendlane, ConstantContact, MailChimp, Pureleverage, etc. Here, you can even insert shopping cart software like Infusionsoft, Taxamo, Stripe, Ontraport, JVZoo, Clickbank, and many more. So, ClickFunnels would not disappoint you at all when it comes to integrations.

Pricing list of ClickFunnels

ClickFunnels offers a 14-day free trial, where the first association will be free with the tool. This impressive tool even provides a great support service. The subscription details are listed as follows:
The standard subscription plan begins with $97 a month, where users get 100 pages, 20 funnels, 20,000 visitors per month, and integration with email autoresponders and shopping carts.

There is another value pack, which comes with “Backpacks” and “Actionetics”. It is available for $297 per month. On the official site, there is a detailed price structure for every category.
Now, let’s just talk about the comparison between these two landing page tools.

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ClickFunnels vs. Leadpages | Detailed Features Comparision

After going through all the features of each of these tools, it is really obvious to make a firm decision. It is quite evident that ClickFunnel stands a winner here. Undoubtedly, this tool is much more powerful than Leadpages.

Leadpages is a decent tool with its focus set on creating landing pages. That’s all you can do with this program and nothing more than this. However, it carries out this task really well.

On the other hand, ClickFunnels does more than just creating landing pages. Here, landing pages are just a part of the funnel system. Thus, you can call it a complete package that makes it possible to carry out all tasks in a place. Therefore, ClickFunnels is much more advanced than Leadpages.

Nonetheless, some features stand similar in both of these tools.

Let’s have a look at these common features of both these tools right below!

  • A/B split testing
  • Instant opt-ins
  • Lots of templates and themes
  • Mobile-responsive landing pages
  • Webinar funnels
  • Two-step opt-ins
  • Landing pages through WYSIWYG editor

After reading out these features, you may wonder what Leadpages lack here. So, we will discuss certain aspects where ClickFunnels win over Leadpages.

In the first place, the very basic thing that Leadpages lacks is sales funnels. In ClickFunnels, you get various types of sales funnels, which are six in total. However, both of these tools comprise webinar funnels, which help in promoting online events. On making a comparison, you will know that ClickFunnels offer automated and advanced webinar funnels than Leadpages.

In addition to this, ClickFunnels provides users with various advanced features. These features include:

  • Member metrics
  • Funnel replication or easy page
  • Drip content
  • Innovative email sequencing
  • Payment integrations
  • Lock membership content
  • Sort funnel order
  • A full overview of the funnel

To Conclude for ClickFunnels vs. Leadpages

The very interesting thing about ClickFunnels is that you get a free trial for 14 days. This makes it really easy for users to try out its amazing features for free and only then, make a firm decision. However, Leadpages lacks this feature. Here, you cannot enjoy its features before making a payment.

On the other hand, most people find ClickFunnels a bit expensive. However, the price is quite worth it after taking into consideration the kind of conversions and features you will eventually get. In terms of price, do not make any comparison as both these tools have something different to offer.

When it comes to dashboards, ClickFunnels wins again due to its vigorous statistical data and flat icons. Next in the line is the editing part, where ClickFunnels comprises of a powerful editor. This editor has literally got lots of varieties. On the contrary, Leadpage comes with several limitations if we talk about editing headlines or page structure. Though, Leadpages keeps on introducing new templates every now and then but still not adequate. There are some people who feel like too many varieties will complicate things a bit. Here, ClickFunnels takes care of everything, where you can customize things your own way.

ClickFunnels allows users to nurture and capture leads really fast and quickly, where Leadpages carries out just the capturing part. Users do not get the feature “A/B testing” in Leadpages unless they opt for the advanced subscription plan. With ClickFunnels, you get all these advanced features by just paying $97. So, who’s the real winner!

The worth-noting point is that you get the feature “Affiliate Program” in both these programs. Leadpages offer this feature at a commission of 30% rate while ClickFunnels offer the same for 40% as a lifetime affiliate commission. In terms of integrations, ClickFunnels leaves behind Leadpages due to its payment integrations.

So, choose a tool depending on your needs and requirements. Here, we suggest ClickFunnels because it is always better to have an application that can do a lot of things for you. At times, it becomes really a headache to manage more tools.

In the end, you need to reach a firm decision while taking into consideration your marketing needs. In case, you are looking for a tool to capture just leads for easy landing pages, then Leadpages is what you need. ClickFunnels is for those who are looking for more features than that. So, decide yourself and choose the perfect tool for your business.